Africa's emerging women entrepreneurs


A trip to Addis Ababa, Ethiopia, to meet some of the amazing women who have become role models in their communities, enabled by the 5by20 Project, Coca-Cola's extraordinary global initiative focused on developing effective entrepreneurship amongst 5 million women by 2020. We met Korach, a former pavement trader in Addis who now owns her own store and whose income has improved dramatically since being trained in business and life skills by a 5by20 local implementing partner; and we met Tiruwork, who for years has worked tirelessly with her fellow sanitary workers keeping the capital's streets clean. With new skills and confidence gained through the programme, she and a group of almost 1000 women have partnered with local government and a recycling company in a pilot programme which sees them separating waste and earning each time they deliver recyclable plastic to the local business partner