BRAND RECOGNITION: It’s
quite simple, the more frequently you show up on social media, the greater your
brand exposure and the more recognizable and credible your company, personal
brand, product and business become. A smart use of social media will get
you the type of recognition you need to make good business deals.
INCREASED TRUST THROUGH
LEVERAGED CREDIBILITY: leverage credibility helps boost your reputation and
acceptability to your audience. Getting a retweet or a share post of content
you put up from personality or established brand could help influence the way
you are accepted. Social media recommendation can do so much in branding.
COMPETITIVE ADVANTAGE
IN COLD CONVERSIONS: The third social media marketing bottom line for your
business or brand is a competitive advantage in converting visitors who come to
you cold via internet search into members of your tribe. Having a strong
social media presence than your competition will help you capture attention of
more and better audience who you are likely to convert into paying customers.
MORE CUSTOMERS, MORE
PROFIT: while social media is by no means a total solution to increasing your
sales, it can do no harm. Sales reps that mostly use social media as their
selling process are more likely to have better results compare to reps that do
not.
Doing business, sealing
deals and making more money via social media is viable and possible. Converting
your audience and network to paying customers is mostly all that you are left
to do.