Are you aware that everything we desire and dream of is possible if we just push ourselves beyond our comfort zone? Success is hardly achievable without consistent effort and vulnerability. Most successful entrepreneurs in the world today started from nothing. Most even failed and experienced major setbacks along the line. The ability to believe in yourself and the awareness that you have to put in persistent effort if you are going to achieve success on any front should be deeply rooted in your heart.

All the success you are going to achieve in business would be associated with a little effort or more depending on what you find comfortable doing. If you are going to attain success even beyond your vision, you have to be able to go beyond your capabilities. Extra ordinary success requires extra ordinary measures. You have to be capable of embracing failures and never allow it stop you from trying again and again.

BILL GATES who is now one of the world’s wealthiest individuals, didn’t earn his fortune in a straight line to success. Gates entered the entrepreneurial scene with a company called Traf-O-Data, which aimed to process and analyse the data from traffic tapes (think of it like an early version of big data).

He tried to sell the idea alongside his business partner, Paul Allen, but the product barely even worked. It was a complete disaster. However, the failure did not hold Gates back from exploring new opportunities, and a few years later, he created his first Microsoft product, and forged a new path to success.

 WALT DISNEY, One of the most creative geniuses of the 20th century was once fired from a newspaper because he was told he lacked creativity. Trying to persevere, Disney formed his first animation company, which was called Laugh-O-Gram Films. He raised $15,000 for the company but eventually was forced to close Laugh-O-Gram, following the close of an important distributor partner.

Desperate and out of money, Disney found his way to Hollywood and faced even more criticism and failure until finally, his first few classic films started to skyrocket in popularity.

STEVE JOBS is an impressive entrepreneur because of his boundless innovations, but also because of his emphatic comeback from an almost irrecoverable failure. Jobs found success in his 20s when Apple became a massive empire, but when he was 30, Apple’s board of directors decided to fire him.

Undaunted by the failure, Jobs founded a new company, NeXT, which was eventually acquired by Apple. Once back at Apple, Jobs proved his capacity for greatness by reinventing the company’s image and taking the Apple brand to new heights.

You are not a failure regardless of how many times you have failed, you become a failure when you give up on your dreams and refuse to try harder. Success is achievable if only you can stay persistent.